The key conventions of the film poster are: Stars/Actors , Tag line ( Every moment is another chance ),Title ( 8 MILE ), Central image and Release date.
The key convention of the trailer are : Title , Voice over, Best scenes , Directors name , Music , Text ,
close-up shots and dull colour scheme.
The target audience for 8 Mile are fans of Eminem and of drama , musical movies.
The trailer and poster is successful in our opinions because it uses most of the key conventions and is enjoyable/entertaining.
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